How to Choose a Good Mobile App Developer for Maximizing Your Business

A mobile application for business is becoming more and more important to maximize your business potentials. Not only does this attract more customers and broaden your communications with them, mobile apps are also helpful in building an associating with your website, generating extra advertisement and earning, improving your company’s image, making communication easier, and most importantly securing your business. To obtain the best results for your project, choosing a good app developer is very crucial. Here are a few considerations you should keep in mind while selecting app developers.

1. Know their specialties

Sometimes, a design agency that is good at making mobile apps for iPhone and iPad doesn’t have the same capabilities while developing apps for Android-based devices and vice versa. This is due to the fact that the coding characteristics for iOS and Android platforms are different. One app developer may be more familiar with one particular platform. In other cases, a developer may simply want to focus on one of these platforms.

2. Know their experience

Since iOS and Android-based phones and tablet computers have only been on the market for a few years, there is a possibility that you might face difficulties in finding an agency that has been in business for a longtime. However, you should not choose beginners to develop your mobile business app, as you may pay for their process of learning, and it may cost more or take longer to complete the task. Some developers have focused on mobile apps after already developing desktop applications for some time. They can bring a lot of experience to the table.

3. Ask for testimonials and references

If the developer cannot give you a list of testimonials or references from prior clients, look for another one who can do so. Testimonials and references are significant so that you know how well they can handle mobile app projects. Even when they give you their list of former clients, make sure you contact the clients one by one to make sure that the list is the real deal.

4. Ask whether they have a customer warranty

Developing mobile apps is not always easy and sometimes there are glitches or bugs found after the apps are launched. If this situation occurs, you need to make sure that the app developer shows responsibility to fix the bugs. Before agreeing to cooperate with a certain app developer, make sure to read their terms and conditions thoroughly, and ask a lot of questions, especially about follow-up service. A good web developer will answer all your doubts clearly instead of giving you more confusion.

Using Custom Printed Products So As to Build Your Small Business

Starting a business is one of the hardest times that anyone can go through. This is especially true when you have never tried it before. As such, you need to market your brand and take it out there so that people can know who you are and the products that you are dealing in.

There are many ways in which you can reach your target audience. Making people aware of your goods and services is one of hardest things today in today’s world. However, there are many means in which you can apply so as to sensitize people about your brand.

One method that is widely used today is having custom printed products. There are different types of products that you can go for in this case. You can use car air fresheners, tote bags, disposable coffee cups and even key chains. In this article, we will focus on tote bags and disposable coffee cups.

Custom tote bags

These are ideal for all manner of activities. They can be used for grocery shopping or even collecting materials at trade shows. These bags have got a great branding power that you should take advantage of.

One of the things that have made the tote bags so famous is due to the fact that they are eco-friendly as compared to the plastic options. The bags serve so many purposes. When you distribute the custom tote bags, you are advertising your brand in a very inexpensive way. This is because the bags will be seen wherever the bearer goes thereby creating awareness.

Many companies hand out these kinds of bags at retail outlets, trade fairs and other such areas. As such, advertising is taken to a whole new level reaching far and wide.

There are so many colors, size, and style options that you can settle for when you are creating your bags. This means that you can come up with something that people will easily associate with your brand. So as to do it right, consider the material, the size, and the features.

Disposable coffee cups

This is yet another way in which you can build up your small business. While there has been a lot of debate about the use of disposable coffee cups, it still remains one of the most ideal way in which you can sell your brand. Most of us cannot go a day without several cups of coffee and therefore there is no better way to reach your target audience than to use coffee cups.

Due to the eco-friendly campaigns, there are disposable paper coffee cups that have been created. With these, you can do a custom print of your brand so that people may be sensitized about your services and products.

Coffee cups come in different sizes. You can also choose the kind of color that you want on your cups so that people can associate you with it. This is a very common trend today and it seems to be very effective.

Business Projects and Essential Resource Planning Software

In a world which idolizes successful and young entrepreneurs and thrives on the support of large economies, it is not surprising that businesses are increasingly wary of where their land, labour and capital are getting utilized. Add that to the fact that this era sees its epitome of technology today, and constantly out-does itself owing to the vigorous competition prevalent in the corporate world. What you are now faced with is a gap that begs to be filled by resourceful computer software with an efficient, speedy and user-friendly interface. Welcome to resource planning software.

The responsibilities of project managers require them to be highly vigilant of everything that goes on about them. Resources, time and the available team are each, in themselves, independent factors in the equation and in direct need of separate management. Apart from that, and more importantly, the project needs to be supervised and it needs to be ensured that it keeps on moving in the right direction. With this sort of burden resting on one, or on a group of persons, errors in judgment and mistakes are bound to occur. The usage of excellent resource planning software for the assistance of the project manager mostly or completely eliminates mis-judgements, and leaves no room for human error. The project manager can then focus on more pragmatic issues rather than simply manually supervising each task as it is done.

Furthermore, in the wake of the failure of large economies worldwide, which puts immense financial and psychological pressure on businesses, such software provides the user with an outline of the whole fiscal year in the form of a more interactive medium that they can get in touch with ahead of time. Deadlines can be met with greater ease as targets are reached with much more consistency. The formulas fed into the database of such excellent resource planning software display realistic and achievable targets based on past information and projected future figures. These figures when made visible to all parties involved (employees, clients) culminate in the coming together of all components in a business to increase profits of current years and still stay posted about future investment plans.

Resource planning software is also practical in its usage. The user-friendly interface usually consists of bright colours to define and highlight important projects for easy identification. It is compatible and lets the user experiment with spread sheets (with excellent templates already made available) and e-mail clients for straightforward no-nonsense handling and online transfer of data. The representation of information using appropriate charts, flow diagrams and animations aids the retention of relevant instructions for the employees and creates an easily interpretable picture for the project manager. Hands-on experiences provided let you drag and drop items onto the timelines, spread sheets flowcharts etc. A more contemporary version of the software might even inculcate touch sensitive interfaces making the hand-on experience quite literal. It will then be possible to operate the software using touch-tablets.

All these features render all previous existing techniques, all the expensive stationery quite useless as well as proving this software to be a necessity for all project managers in large businesses worldwide. The hassle of paper documents can now be a thing of the past and an enterprise’s accounts, resource processing, comparison of projected and actual figures can all find ample, secure space within the boundaries of such revolutionary software. This will let businesses compete well and excel in the ruthless race that the commercial world now takes the shape of.

Managers can plan their resources efficiently by using eResource Scheduler, an efficient resource planning software. This software to plan resources will help you to know more about accurately predicting resource requirement for your office.

Instagram: All About Utilizing It for Businesses

Is your brand on Instagram? What are you doing to bolster your brand there? Are you still figuring out ways in which you can enhance your presence there? Today we will be looking at ways in which Instagram can be used for businesses.

Instagram Stories

First things first. Instagram’s “Snapchat-like” stories are the latest buzz in the world of social media. We will talk about that first. Instagram Stories refer to a series of videos and images that can be uploaded to a different feed from your regular one. These stories disappear after 24 hours. Meanwhile, the story continues to be shown chronologically once you add content to it. There is scope to edit your content with fun emojis, finger paint and text. The videos and images on this feed cannot really be liked or commented on but you will be able to send a message from the Stories on the slideshow to your user. You can even share parts of the stories on your regular feed.

Now, the question is how exactly a Social Media Management Company can make use of this feature to improve brand awareness? We will explore how.

Instagram Stories are a great avenue for securing engagement online. Any sagacious advertiser would understand that. Firstly, it can be a great way with the help of which you can give your users a sneak-peek of what’s happening behind the scenes. Talk about weaving stories and there’s nothing better than telling them who you’re – beyond your products or services. Tease them with glimpses of the upcoming changes to your website or introduce them to your team via videos. These are a few great ways in which you can build buzz and engage users.

Instagram Stories render a certain degree of exclusivity to your content. Capitalize on this exclusivity to gain more followers on this platform. Use this platform to secure more registrants for webinars or for Facebook video sessions.

Instagram’s Algorithm: What you need to know

The recent algorithm change introduced by the platform has attracted the attention of B2C businesses. Earlier, your posts appeared chronologically on the feed. In the wake of the change, however, only posts that are likely to garner the highest degree of attention or engagement in the form of likes, comments, and shares, appear at the top. Instagram, from now on, will try to gauge the kind of interest a post will be able to generate. Talk about Artificial Intelligence!!

Businesses, as such, are required to revise their social media strategies because they would want to get their most recent posts appear first. If they don’t then there’s hardly any point of sharing them at the first place. There is a need to respond to this change with marked immediacy. Ask your fans to turn on their notification, use relevant hashtags to attract discussions on recent topics and strengthen focus on the creation of shareable and click-worthy content. Make sure you’re picking the right marketing tools to measure the success of your content- shares, clicks, audience growth, and click-throughs.